PICK A BOO
Branding / Social MediaPICK A BOO is a fast fast food store
where they value customers to pick the food they really love.
We hope that every time you pick our food, it gives you a sense
of travel and excitement, like picking a destination to travel to.
In another sense we hope that whatever you've picked gives you
a good memory of wherever you have traveled to.
The main logo of the company comprises of a pointing finger,
imitating the hand gesture we make during the process of picking.
The use of a left hand demostrates a more amicable tone.
Store: Fonda, San Jose